Search engine optimization (SEO) is the practice of increasing the number of qualified visitors and prospects to a website by positioning it high on the index of search engine results for a user’s inquiry.

It’s important to recognize that user experience matters not only to users but to Google. Therefore, the website should be designed and coded as a means to benefit your user and should consider these factors:

Knowing the questions people are asking is half of the battle. The other half is answering them.

Each of our projects begins with a deep analysis of relevant topics and key phrases that your content should target. We’ll help you understand why those phrases are important and simple tasks you can take to win them

We’ll do a competitive analysis to determine the phrases used by your competitors. Then we’ll compare that to the queries people are searching.

Finally, we’ll recommend a strategy for ensuring that your visitors wind up visiting your site instead of your competitors.

The nuts and bolts that hold your site together.

Relevancy takes into the account the following:

Trust is important to building relationships offline and it is the same in the online world. Google needed the means to establish credibility and authority, and it does so through link-building and social media. The more external sites link to your site and the more your website content is shared on social media provides Google with these signals that your content is a trusted source, which in turn helps your authority rankings.

Our strategic, holistic approach to Search Engine Optimization (SEO) is designed to help your company achieve its business goals. By addressing all the key elements figured into your search engine rankings including relevancy, user experience, authority, and responsive, mobile-friendly design, you’ll be well on your way to a high-performing, lead-generating website.

Contact us today for a free SEO analysis of your website and improve your digital presence.